Why Plants - The Great Escape
Why eating more plants is the least restrictive and most liberating thing you will ever do
If you’re thinking, "I could never give up [your favorite food], I don't want to live on salads," or, "Eating more plants sounds too restrictive," we have a surprise for you. We felt the same way.
Some people think going plant-based is about what you can’t have. But after helping others through this "adventure," we’ve come to realize the standard way of eating today is the true prison. Here's why choosing a whole-foods, plant-based life is actually the ultimate "Great Escape."
You are free! Free from the "slavery" of poor health, bad sleep, and the constant worry of what the scale says.
Escape the Slavery of Bad Health
When you can sleep through the night, move your body without pain, and enjoy a massive plate of delicious food without guilt, you aren't "on a diet."
You can do it when you make it fun!
1. Escape the Slavery of Bad Health
On most diets, your biggest enemies are the scale and measuring cup. You're told to eat less, count calories, and leave the table feeling hungry.
Our "Eat More Rule: Because whole plant foods - like cherries, potatoes, beans, grains, and veggies - are naturally less "calorie-dense," you can actually eat more food while losing more weight. No more tiny portions. No more going to bed with a growling stomach.
Think you don't like vegetables? That’s actually just your taste buds being "hijacked" by salt, sugar, and fat.
The 2-4 Week Shift: Your taste buds are some of the fastest-healing cells in your body. Within a few weeks of eating real food, your "internal compass" resets.
New Flavors: Suddenly, a peach tastes like candy. A roasted sweet potato tastes like dessert. You don't "tolerate" healthy food; you start to crave it.
We often think we are "restricting" ourselves if we don't eat certain foods. But let’s look at what the "Standard Diet" restricts:
It restricts your energy: Leaving you crashed on the couch.
It restricts your digestion: Causing bloat, "backup," and the discomfort of diseases like diverticulitis.
It restricts your future: Reducing your mobility, keeping you tied to a pharmacy, and stealing years from your life expectancy.
A plant-based life "restricts" disease, but it liberates you!
2. The "Taste Bud" Reset
3. What are you actually restricting?
4. The Adventure of "Tiny Steps"
We don't want you to be a "perfect" eater; we want you to be a "daring adventurer."
We treat this like a series of fun experiments. * We start with tiny steps so you never feel overwhelmed.
We focus on crowding out the bad stuff with delicious good stuff, rather than just "quitting cold turkey."
